Runway Pricing Changed on 2026-10-12: Enterprise Plan Gets 2 Months Free Before the 2026-10-31 Deadline, Who's Affected, Alternatives

Runway added a time-limited offer to its Enterprise plan: two months of usage free for anyone who signs by October 31, 2026. The self-serve Free, Standard, Pro, and Max plans are unchanged.

What Changed

Our observatory flagged a new line on Runway's pricing page during the week of 2026-W42. We re-checked the live page on 2026-10-12 to confirm it.

	Before (observatory crawl, week 2026-W42)	Now (verified 2026-10-12, runway.com/pricing)
Enterprise offer	No promotional line on the pricing page	"Enterprises get 2 months of usage free. Sign by 10/31."
Free plan	$0	$0 — unchanged
Standard plan	$12/mo (billed annually, -20% off $15/mo)	$12/mo (billed annually, -20% off $15/mo) — unchanged
Pro plan	$28/mo (billed annually, -20% off $35/mo)	$28/mo (billed annually, -20% off $35/mo) — unchanged
Max plan	$76/mo (billed annually, -20% off $95/mo)	$76/mo (billed annually, -20% off $95/mo) — unchanged
Enterprise plan	Custom pricing, no stated promo	Custom pricing, now with the 2-months-free offer above

This is a promotional addition, not a list-price change: Free, Standard, Pro, and Max keep the same prices. Only the Enterprise tier — which is already custom-quoted — gained a time-boxed incentive.

Who's Affected

• Companies currently negotiating an Enterprise contract with Runway. Signing before 2026-10-31 adds two months of usage at no charge, on top of whatever volume the custom quote covers.
• Companies evaluating Runway for a team rollout who haven't started a sales conversation yet. The deadline gives roughly three weeks (from 2026-10-12) to start and close a conversation with Runway's sales team to qualify.
• Individual creators and small teams on Free, Standard, Pro, or Max. No change — this offer applies to the Enterprise tier only.

What to Do

• Already talking to Runway sales about an Enterprise deal: ask explicitly whether the 2-months-free offer applies to your quote and get it in writing before 2026-10-31 — the pricing page does not state what happens to deals that start before the deadline but close after it.
• Considering Enterprise but haven't contacted sales: start the conversation now. The pricing page gives no indication of what the offer reverts to after 10/31.
• On Free, Standard, Pro, or Max: no action needed, your plan and price are unchanged.

Alternatives

Runway's Enterprise tier competes with other AI video platforms that also sell custom/enterprise plans. These tools overlap with Runway mainly for teams evaluating AI video generation broadly — Synthesia and HeyGen are built around AI avatars and talking-head video, while Runway's core product is generative text-to-video and image-to-video; see our comparison of Sora vs Runway vs Synthesia vs HeyGen for the feature breakdown.

Runway — Free $0, Standard $12/mo, Pro $28/mo, Max $76/mo (billed annually, -20% off the monthly rate), Enterprise custom with the new 2-months-free offer above (source: runway.com/pricing, captured 2026-10-12).

Synthesia — Basic $0/mo; Starter $29/mo monthly or $18/mo billed annually; Pro $89/mo monthly or $64/mo billed annually; Enterprise custom, requires a sales demo (source: synthesia.io/pricing, captured 2026-10-12).

HeyGen — Free $0/mo; Creator $29/mo; Pro $49/mo; Business $149/mo plus $20/seat for additional team members; Enterprise by sales contact, no stated starting price (source: heygen.com/pricing, captured 2026-10-12).

Sources

• https://runway.com/pricing — captured 2026-10-12
• https://www.synthesia.io/pricing — captured 2026-10-12
• https://www.heygen.com/pricing — captured 2026-10-12
• Natharia observatory diff, week 2026-W42 (runway row) — internal capture used for the "before" state above